Finally! It’s back! Now in paperback, and as an ebook.
If you just want to buy the book, you can get in on Amazon, IndieBound, or ask your local bookseller. If you want to hear the story of how the book came back into print, read on.
My cookbook, MS. AMERICAN PIE, originally published in hardcover in 2014, sold well at first, so well that the publisher did a second print run. But the book’s trajectory was shorter lived than anticipated, because several months after its release, I closed the Pitchfork Pie Stand and moved out of the American Gothic House.
Suicidal business move? Maybe. Good for my mental health? Definitely. Do I regret it? Sometimes. There’s so much I miss about the house, the pie stand, and the community that sprung up around it.
Anyway, the publisher was not too happy about my departure, and when the inventory sold out they wouldn’t print any more copies. “PLEASE,” I begged them, “people are still asking to buy it.” “No,” they said.
Welcome to the life of an author. Unless you are a legend like Julia Child, or your pie shop is still in business to guarantee ongoing sales, your cookbook will likely be left behind in the flour dust.
I had worked too hard on this book to let it die. So I got my text rights back from the publisher, and bought the design files from them, which included the layout, photos, illustrations, all of it. I paid way more than I will ever recoup in future book sales — I could have bought a car for less — but at least my book is back in print and once again available for purchase.
I had talked with other publishers about printing the second edition, but there were downsides to this. One, I’d give up my text rights again. Two, the book wouldn’t be out until 2022. And three, it would be printed in China, and the shipment may get stranded on a ship with all the supply-chain delays. This is why I opted tp self-publish it.
I’ve written about self-publishing before on my blog, about its advantages, about print-on-demand being better for the environment, about the satisfaction of having creative control. Yes, distribution to bookstores is a challenge, but the biggest challenge to self-publishing a full-color cookbook with a lot of photos is the cost. A self-published hardcover edition would have required me to raise the cover price from $28 to $40 — only to make 50 cents per copy. As it is, the price of the paperback is the same as the original hardcover — $28 — the lowest price allowed by the self-publishing platforms due to the sizable cut they take. My take on that is around a dollar per copy.
Clearly, I’m not in this for the money.
The feedback on the paperback version has been good. It’s got everything the hardcover has — it’s packed full with the same recipes (plus 2 new ones) — and because it’s lighter weight it’s easier to use. Also, you won’t have to wait for it — it’s available now! One customer got her copy the very next day. This means you can get my cookbook in time for Thanksgiving — and for Christmas presents. HINT!!
Thank you for encouraging me to get my book back out there. I really appreciate your support!