"Give a Piece a Chance." — Books. Blog. Pie Classes. And a Pinch of Activism.
How did Iowa become synonymous with pie? Why are Iowans and outsiders alike so obsessed with it? And what lengths will people go to for a slice? More importantly, how can pie unite us? Pie is nonpartisan, symbolizing kindness, comfort, generosity, and unity—all the things we need more of right now, all of which will be showcased in PIEOWA: A PIECE OF AMERICA.
From Amish bakers barefoot in the kitchen to church ladies cranking out pies in rural church basements, from nostalgic diners to farmers markets, from generations old to young, to the fierce pie competitions of the Iowa State Fair, pie is woven into Iowa’s cultural fabric. There’s even a 500-mile bike ride across the state where people come from all over the world just so they can eat pie every day!
Producer/director of PIEOWA Beth Howard is the author of three pie-themed books and the former (and final) resident of the American Gothic House where she ran the Pitchfork Pie Stand. She takes viewers on a mouth-watering journey through her native state exploring pies of all kinds, meeting pie makers of all ages, exploring the history of the “pieoneers” who brought it to the Midwest, its importance to Iowans, and why it rivals corn and hogs as an iconic part of Iowa’s identity. Howard has experienced first-hand the influence of this association as she once got hired as a pie baker in Malibu, California. When asked “What are your qualifications?” she answered, “I’m from Iowa,” and got the job! In the documentary, Howard will expand on the themes of her TEDx Talk, in which she espouses pie’s healing powers, how pie can build community, and how it can make the world a better place.
UPDATE OCTOBER 6, 2024
As noted above, I’ve been the lucky recipient of Iowa’s Green Light Grant so I now have the funds to finish the film. I am still deep in the editing process, a far more time-consuming task than I expected. I am “this close” to having a full feature-length rough cut that I will pass along to a finishing editor who can smooth out all my janky edits and add some fun graphics. There’s still a lot to do — color correction, sound design, music mixing, marketing, and so much more. The hardest part of editing PIEOWA is that I have so much good footage and so many wonderful soundbites, but there isn’t room for it all. Maybe I’ll have to do PIEOWA: PART TWO?! I am convinced that the universe has my back on this project. In fact, I’ve never felt more supported on anything else I’ve ever done. Thank you, to all of you, for being part of that support. And a very special shoutout to Chad Elliott and Kathryn Severing Fox of the WEARY RAMBLERS for the fantastic PIE SONG they wrote and performed for the film. Watch the music video above–which features some clips from the film–or click here.
UPDATE JULY 10, 2024
It’s already been a year since we started filming. The fiercely determined part of me thought this film would be airing by now, but a film is like a pie; you have to give it time to bake.
Last summer’s shoot was a fun (and hot) adventure that spanned to Thanksgiving and then into the spring. I spent the winter learning how to edit a film using Adobe Premiere Pro software. It was a hair-puller, but I’m living proof that you are never too old to learn a new skill. We are still collecting footage, going back to get shots we wished we had gotten the first time around, because we want this to be the best, most beautiful, most delicious film it can be. Even better, it will feature several original pie songs, all by Iowa musicians.
Last July, we covered RAGBRAI, the Des Moines Register’s annual bike ride across Iowa, a pie-lover’s mecca, and met so many great people from all over the world. Kudos to those who rode the entire 500 miles! We interviewed Team Pie Hunter, Team Cherry Pie, Team Pie, and Team No Pie Refused — aka National Public Radio — and interviewed NPR reporters Scott Horsley and Tamara Keith. That’s right — when they are not covering news at the White House or reporting on global economics, they’re on bikes and eating pie. In August, we ate our way through the Iowa State Fair while filming the pie competitions, as well as the cow pie throwing and pie eating contests. (I will never eat a deep fried brisket mac & cheese sandwich again.)
We filmed some of my favorite stories for PIEOWA over Thanksgiving. We filmed at North High School in Des Moines where students in the community service class made 100 pies to donate to a free Thanksgiving meal. And we followed Eat Free Pie as they collected nearly 300 pies donated by locals and then delivered them to homes around Des Moines. Talk about restoring your faith in humanity! (Which is the real reason I’m making this film.)
This past April, we filmed at the diner of my childhood where I had my very first pie — The Canteen Lunch in the Alley in Ottumwa, Iowa. (The shoot took place the day my BFF Patti died, but I could hear her telling me to Just. Keep. Going. Besides, as I’ve long insisted, pie heals.) Comedian Tom Arnold is from Ottumwa and a regular at the diner when he comes to town. I got to interview him at his home in LA about The Canteen (he had to say yes because our grandmothers were best friends, plus I bribed him with pie) and he raved about the loose meat sandwiches and lauded the fact that the place is still there, unchanged, since 1936.
To date, I’ve put over 5,000 miles on Doug’s car (thanks, Doug!), driving all over the state to interview pie shop owners, church ladies, fruit growers, farmers market vendors, and pie bakers of all ages and abilities. The range is inspiring — we filmed a 5-year-old baker competing at the State Fair and a 95-year-old friend making a sour cream raisin pie.
Thanks for following along on this crazy but fulfilling adventure! Check back for updates. And make sure to look through the photo gallery below for pics from our shoots. For more regular updates, please sign up for my newsletter, and follow us on Facebook and Instagram at The World Needs More Pie.